Keeping your blog fresh

Updating Your Posts

This is a simple but effective way of getting your new and old posts and pages indexed and re-indexed.

Starting from your oldest post you need to check and update the information on all of your posts.

Examples:

If you display prices, addresses or things that can change with time, check that this information is correct and up to date. If something is out of date just update your post (don't write a new post unless it is really necessary). If nothing has changed just write at the end of your post something like - Last Update 30-May-2010 - or Updated by... (be creative )

Check all your external links and see if they work or not. Remember to use target="_blank" on all your external links
example:
<a href="http://free-seo-for.blogspot.com/" target="_blank">How to optimize your blog</a>

If the topic of a post can't be updated because the topic will never change for example a post about how to create a Google account, just go to the end of your post and write something new like on the example sited above. Write "How to create a Google Account" at the very end of your post (be creative and follow the line of your topic or post)

Lets say you have a lot of posts like 100, 800, maybe 2000, I would still recommend that you update. Why? Because nothing is more annoying than looking for something on the web and when you finally find it the information being wrong (wrong address, time, link, price etc.) it reflects badly on your post and your blog.

You can update your posts as often as one per day two per day or even three or four per day, depending on the number of posts that you have, Don't update all your posts in a day Why?... because this is a easy way to keep your blog alive and fresh... Google will see that changes are made frequently on your blog, that changes are constant, so the blog needs to be checked by Googlebot more frequently and this is where your blog starts to get indexed, re-indexed, moving on the SERPs etc etc

Remember that you can schedule your posts so they can be published without you being in front of your computer. By scheduling your posts you can create a frequency in which your posts are going to be published. Say you create 3 posts in one day in the whole week, instead of publishing them all in one day, just schedule these posts to be published one by one with a day or two of difference, so that your blog looks like its being constantly updated.